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In Scope

Corporate Website Design: Doing Sustainability Right

A website wireframe in red and black.

Corporate Website Design: Doing Sustainability Right

For over a decade, our team has tracked, quantified and reported on trends and best practices in sustainability reporting. And when it comes to how and where companies are publishing reports, the only thing that has endured is change. A decade ago, reports were mostly static, printed documents – similar in finish and feel to…

Disrupting Data with LlamaZOO

Disrupting Data with LlamaZOO

Almost half of our trends research samples used these channels to promote open innovation or innovation contents – taking the idea of user-generated content to an intriguing place. In 2018, we worked with Goldcorp to position #DisruptMining – an open challenge that offers entrepreneurs a platform to bring disruptive and exponential technologies to the mining…

Ask an Expert: Michael Jantzi

Michael Jantzi of Sustainalytics

Ask an Expert: Michael Jantzi

Headquartered in Amsterdam, and with offices around the world, Sustainalytics is a company that rates the sustainability of organizations based on their environmental, social and corporate governance performance. We spoke with founder Michael Jantzi about the evolving nature of reporting, and what true leadership looks like. Wesley Gee: Give us a sense of the evolution…

Sustainability Trends from SXSW: Part Two

Trends from SXSW Part Two

Sustainability Trends from SXSW: Part Two

In the second half of our SXSW recap, we’re looking into artificial intelligence, virtual and augmented reality, and how influencers feel about working with sustainable brands. Ready Player One Everybody wants a piece of virtual reality – or, it seems like every brand is working to engage people under 35 – and brands think VR…

Sustainability Trends from SXSW: Part One

Image with text: trends from SXSW: Part One.

Sustainability Trends from SXSW: Part One

In part one of our South by Southwest (SXSW) recap, we’ll take a look at how artificial intelligence (AI) and data are changing how creatives work together, and why brands believe the children really are our future. Hey Siri Sessions on artificial intelligence, particularly AI-driven user experience, were well attended. This is relevant to sustainability…

Google Analytics for Single-Page CSR Reports

Google Analytics for Single-Page CSR Reports

When it comes to Google Analytics, how much can you learn from a single-page website? Actually, a lot. There are several good reasons our clients choose to house Sustainability content on a single page. It may be related to budget. Often, it’s because they want to stage all of the information within a single silo…

Business [Un]Unusual: Key Insights

Attendees take notes at a conference.

Business [Un]Unusual: Key Insights

In October, our team attended the Business [Un]Usual conference at Beanfield Centre, which was themed Profit from Purpose. It’s a biannual summit on Corporate Responsibility and Sustainability issues co-hosted by The Conference Board of Canada, CBSR, and Volunteer Canada, and its aim is to help business navigate “political, social, environmental and technological transformations.” From blockchain…

Building a Sustainable Brand: The Ørsted Story

The new Ørsted logo over a field of wind turbines.

Building a Sustainable Brand: The Ørsted Story

DONG Energy is the largest energy company in Denmark. It was founded in 1972 to manage gas and oil resources in the North Sea (DONG originally stood for “Danish Oil and Natural Gas”), but by the early 2000s it had begun to shift its focus from “dark energy.” Earlier this month, DONG announced that it…

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